• finding my way

    Fans or Followers & What’s the Difference? (Finding My Way 6)

    Here’s another dive into the “Finding My Way” series with the topic at hand asking about having “fans” or having “followers.” In today’s industries, attention has become currency and content its cashier. It would seem like the one with the best content (quality or quantity) is king/queen of the hill for the day. The only thing wrong with this construct ...
  • 2.0 - Finding My Way

    Finding My Way 2: Is Music a Business or Ministry? Is it My Hobby or ...

    When I began my journey as an artist, I wrote and delivered my lyrics like the artists I was most impacted by. The more I began to develop artistically, I found unique cadences, breathing patterns, melodies, & tendencies to express myself. The challenge came when I got to the crossroads of “Hobby vs. Career” & I had to make a ...
  • streaming

    Streaming Killed the Superstar (Op-Ed)

    The music industry has always been lucrative but has shifted more rapidly than ever in the past decade. Marketing has always been at the core of any business, but for the music industry, the product has drastically changed. Saying music alone is a marketable product ignores the data behind fan bases and audience engagement. Conversely, saying an artist’s image and ...
  • Tim Trudeau

    Tim Trudeau Talks 90s CHH, Booking Tours, & Starting a Successful Music Business

    Tim Trudeau is the founder of Syntax Records & Creative, a former touring producer & DJ with Sackcloth Fashion, business mogul, Grammy-nominated, and an all-around good guy. Last week, he was on the latest episode of the Survival of the Artist Podcast where he spoke about his experiences in Christian hip-hop and awards shows. He also spoke about touring, booking ...
  • Spotify Playlists

    6 Ways Independent Artists Can Get on Spotify Playlists

    How do you listen to music? Most likely, your response will be indicative of the majority of music consumers – streaming on Spotify or Apple Music rather than digital downloads. With that being said, if you are an artist, you are now searching for different ways to get your music on Spotify playlists. No matter the music technology, gaining a ...
  • 15

    10 Top Tips For Contacting Music Websites

    Music websites and magazines receive ridiculous amounts of emails from bands looking to get journalists to write about their band! Therefore, if you are unable to afford big money bribes, then you need to follow these simple guidelines for contacting music websites to improve your chances of being featured.