The music industry has always been lucrative but has shifted more rapidly than ever in the past decade. Marketing has always been at the core of any business, but for the music industry, the product has drastically changed. Saying music alone is a marketable product ignores the data behind fan bases and audience engagement. Conversely, saying an artist’s image and ...

In a move that could signal a shakeup in the recognition of Christian Hip Hop, Billboard has decided to update its Christian/Gospel charts with a new metric for determining a song's reach.

In preparation for their upcoming “Southern Lights” concert series, Alex Faith and Dre Murray of WLAK present the “Southern Lights Challenge.” From now until January 24, 2014 fans will be able to stream albums from both artists (Alex Faith’s Honest 2 God and ATLast along with Dre Murray’s Hell’s Paradise II: Mask Parade collaboration with ...

Starting Thursday, Nov. 28, Billboard's long-standing Christian Songs and Gospel Songs charts will be receiving a major consumer-influenced facelift, as digital download sales (tracked by Nielsen SoundScan) and streaming data (from services tracked by Nielsen BDS such as YouTube, Spotify, Muve, Slacker, Rhapsody, Rdio and Xbox Music, among others) will be factored into the rankings, along with ...

Imagine this - you finally finish recording your album and it has been is mixed and mastered. Additionally, your artwork is complete and you are ready to promote your singles. The only issue that you experience revolves around the lack direction in regards to creating a buzz for your new album.

Currently the favored ...

Kareem Manuel has teamed up with contemporary Christian artist, Plumb, and International Justice Mission to bring awareness to child trafficking. If you are in Chicago, come out to the officially Rapzilla.com sponsored concert on Saturday, May 12th, to support International Justice Mission. We are only asking for a $5 donation at the door. If you can’t afford the $5 dollars ...

Apple recently launched their social network within iTunes. The point of the social network is to find out about new music by following your favorite artists and friends and see what they are posting, what they like, and most importantly, unique, and influential, is showing what you purchased. There isn't much to the ...

Update: the stream is ready to go watch it directly at http://www.rapzilla.com, begins at 8PM CST



Rapzilla.com presents the Live Streaming of Hip Hop for Haiti in partnership with Don’t Waste Your Life, Reach Records, Lamp Mode Records, and Club 3 Degrees of a benefit concert to help the churches in Haiti rebuild and reach out ...