• Christian rap

    ‘Coming in Hot’: How to Leverage Platforms to Get a Gold Record

    “Coming in Hot” by Andy Mineo and Lecrae, dropped in celebration of the Reach Records’ Summer 2018 playlist and Better Late Than Never Tour. It was THE concert song. For months, the two performed for hundreds, even thousands of fans at a time, each concert attendee rapping about “[c]oming in hot, just like the fajita” and reminding listeners “[y]ou don’t ...
  • Ruslan

    Wealth is Not Your Purpose or Enemy [Ruslan Interview]

    Amid the holiday season, there’s been plenty of talk about budgeting, gift-giving, and because of the COVID-19 pandemic, financial struggle. While we pray for the well-being of our entire community, the larger body of Christ, and our society as a whole, we also recognize not everyone, artist or otherwise, is in an especially well-off position. Enter Ruslan. The self-described “hip-hop ...