Video Premiere: Konata Small – Numbers

A Rapzilla.com exclusive, Konata Small has released his music video for “Numbers,” the second single off of Est. 1997.

The black and white video takes Konata back to Brooklyn where the song’s words come to life, providing visuals and context for the lyrics.

“Numbers was inspired by the saying/idea, ‘Numbers don’t lie,’” Konata explained “As I think of my childhood, a lot of milestones were identified by times, places and locations. All of these had a numeric value attached to them. And my adolescence was filled with events that shaped me as a man. With that being said, my humble beginnings are something I take pride in, as well as something I can only credit God for bringing me out of.”

The video was filmed and directed by Rhema Soul groupmate, Butta P.

Watch “Numbers” below:

Check Rapzilla’s recent interview with Konata here.

Also, be sure to watch the music video for “High Top Fade,” the first single, here.

Justin Sarachik
Justin Sarachik
Justin is the Editor-in-Chief of Rapzilla.com. He has been a journalist for over a decade and has written or edited for Relevant, Christian Post, BREATHEcast, CCM, Broken Records Magazine, & more. He's written over 10,000 articles, done over 1,000 interviews, and is in post-production for documentaries on Danny "D-Boy" Rodriguez & Mario "Machete" Perez. He's the project manager of the upcoming video game Run the Court and of the media brand Crimefaces. Justin likes to work with indie artists to develop their brands & marketing strategies. Catch him interviewing artists on Survival of the Artist Podcast & creating videos on his social media channels.
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