Sprite has a new campaign called P.O.U.R. (Purveyors Of Urban Reality), with a tagline of "Celebrating and spotlighting creators, innovators, and entrepreneurs, in your community." They have local reporters in New York, Chicago, and Atlanta. Sprite's New York team caught up with Andy Mineo and got a quick freestyle. It cuts off at the end. Part 2?
About the Author
Chad Horton has been in the music business since 2000 and is currently the Director of Social Media for 10th Street Entertainment, which manages several multi-platinum artists. Originally from Northern California, Horton rooted himself in San Diego with his wife and two daughters.