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The journey of exploring a Christian bookstore for the latest rock, hip-hop or pop album always includes a visitation of the infamous comparison chart. The chart's primary objective is to compare mainstream and Christian artistic styles to conclude whether they can be placed in the same category. The music industry as a whole likes to categorize artists to appeal to a particular fanbase.

In the last decade the most duplicated trend in Christian hip hop has been lyrical theology. Aspiring emcees formulate their lyrics in the vein of established Christian Hip Hop artists like Cross Movement, Shai Line and Trip Lee. One failed observation on the part of the aspiring emcee is that the mainstream community listens to the music before the lyrics, while our community listens to the lyrics before the music. Mainstream watches for the music or the presentation and then hears the lyrical content. Inspiration can be defined as, "being breathed upon; resulting in a burst of creativity". Copying can be defined as, "duplicating information, work or object while not using the same process that originally created it". Have you ever played music for a person that's not familiar with Christian hip hop and their reaction is "the rapper sounds like______"? When Allen Iverson performs a cross over on an opponent you never hear, "His cross-over is like_____? Why is that?

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Mixtape's have been around since the late 70's, and many artists have found exposure and even gotten recording contracts from being featured on a mixtape. The mixtape in secular hip hop has been a proven outlet to promote your music in a cost effective way. Christian Hip Hop has been tapped into the mixtape game for several years now, however most are utilized to raise funds. With that said, I want to explore another function that Christian artists can use mixtape's for, namely, evangelism. Mixtape's can serve a similar purpose as like chick tracts. They have a message and can be handed out like tracts, anywhere to anyone.

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Why aren't people like Lecrae winning!? There is frustration that KJ-52 won the Dove Award for 'Rap / Hip Hop Album of the Year'. KJ-52 now has 5 Dove Awards. There have been complaints over the years, including this year, that KJ-52 won because he is white, because he has the most sales, politics, etc. While some of that may be an influence, most or all of it is based on ignorance. There are requirements and criteria (similiar to Grammy's, Stellar's, etc.) that have to be met for artists to be considered for nominations.

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NCAA Basketball isn’t the only March madness that takes place annually. Down in the capitol city of Texas there are nearly 100,000 people that congregate annually at the world renown event known as South by Southwest.

For those that don’t know, South by Southwest (SXSW) is a set of interactive, film, music festivals and conferences that take place every spring in Austin, Texas. Each of the three parts run relatively independently, with different start and end dates. It has been around for 23 years and it still going strong.

SXSW is one of the largest music festivals in the United States, with nearly 2,000 performers playing in more than 80 venues around Austin over four days, in March.

And though dominated by music, SXSW also features a robust film festival and an innovative, interactive technology conference, where techies from around the country showcase their latest software, gadgets and gaming technology. It is a well known fact that Twitter launched at the SXSW Interactive media conference in 2007.

Make no mistake…what happens at SXSW impacts the world. Whether for better or for worse. Recognizing this, one thing I observed as I attended this year’s conference, was that the Christian Hip Hop culture was absent outside of the 2nd annual, 'The Life in Hip Hop' concert. I’m talking about the wisdom filled workshops. I’m talking about the divine appointments that are waiting to be made. I’m talking about the life changing conversations that we could be having with people.

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March 30th. Digging into the history books to see what's so special about the day we found:

- Alaska was purchased from Russia for 7.2 million dollars on March 30th 1867
- Vincent Van Gogh, Dutch painter, was born on March 30th 1853.
- The pencil with eraser was patented on March 30th 1858.

Other than that not a lot, but Christian hip hop is making it's mark on March 30th! FIVE albums are coming out! Check out the list of albums you need to pick up on March 30th: Add a comment
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Since Christian hip hop's inception, the lack of quality has been commented on by Christians and non Christians alike. I have been involved in Christian hip hop for the last 10 years, and the complaints remain the same. Mark LaFay, one of my best friends, and manager to Christian bands Haste The Day, Gwen Stacy, etc., turned me onto Christian hip hop for the first time back in 2000. The first taste of Christian hip hop I got was John Reuben's song "Do Not" and Mars iLL's album 'Raw Material'. After listening to these samples and then searching out other releases in Christian hip hop, I soon found out that those were the exception and not the norm. The poor quality and blatant copying of popular secular hip hop has been a common topic over the years, but we can save it for another time. I will transition out of this intro on a good note though, and say that I definitely have seen great improvements sonically. In this article, I want to focus on the design and packaging of Christian hip hop products.

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A sexually suggestive billboard for T.I.'s Akoo clothing company has drawn controversy nationwide.

The billboard is located in the heart of Newark. T.I.'s clothing line has posted a billboard in the heart of Newark that is definitely risque. The billboard ad shows a man standing with his pants unzipped and open, her head just under his crotch. Her right hand between his legs reaching upward and grabbing on the back of his pants exposing part of his underwear. Her other hand pulling on his front pocket. His hand is holding the back of her head.

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A common question if you run a website is "how much traffic des your website get?". We want to thank DaSouth.com for taking the a step in the right direction of providing transparency in regards to web analytics. Their article 'How much traffic does DaSouth.com get globally? Take a look!' really put into motion something that we have always talked about and wanted to do, which was be transparent with our website analytics. DaSouth's article talks about how they nearly have the entire globe covered with regards to traffic. While they offer a visual via a screen shot from their Google Analytics showing their reach (shades of green) across the globe, it also displays where they are not currently receiving traffic from (tan), which is great!

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Rawsrvnt

Ever had one of those days where everything’s going your way? Then outta no where it’s like everything gets rearranged. It’s kinda like that feeling you get when you bite into a piece of pineapple expecting it to be sweet and then it’s bitter. I mean…yuck! The feelings horrible. You feel disappointed, robbed, violated. It’s just not cool. The pineapple was supposed to be sweat man. What’s up with that? What happened? Circumstances happened. That’s what happened. Add a comment
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Can beats be evil? Normally, when I am confronted with a ridiculous argument, I take a step back and really consider if I want to put my time and energy into refuting it. Sometimes I take it on, sometimes I let it be; usually depending on if the challenger is capable of a logical discussion. But, as a Christian, a musician, and a thinker, I believe it is extremely important to really dig deep and analyze questions like this (as silly as it may seem). Add a comment
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