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Since the beginning of recorded music, there has been one constant: record labels. For the most part, they come and go, especially on the independent scene. Labels like Sun Records, Sub-Pop and Metal Blade have all shaped different genres in music, and have even heralded changing trends. Some of these labels live on for an extended period of time and some are absorbed by major labels.
Unfortunately, the shelf life for most indie labels is very brief, and Christian Hip Hop is not immune to that particular business truth. In the past 20 years, labels like Frontline, Grapetree, Reserved Records and Uprok were well respected, but have since gone the way of the dodo. They've been succeeded by labels like Reach Records and Illect. However, since the 90s, one record label* has continued to thrive and provide solid hip hop with a spiritual message: Syntax Records.